Usually marketers project new kind of products and ‘manufacture’ a story for people to make them realise the need for the new products. Sometimes it works, sometimes not, bu that’s the way things are. But, in the case o watch phones, do you ever thought what’s the target, who are the people who should buy this kind of product, as for sure aren’t your usual wall clocks collectors?
If you ever wondered that here’s a list of people who might be interested in watch phones:
- gadget freaks – they buy something because is techy, not because they need it. If they don’t have the latest and the greatest they don’t feel good about themselves. It’s the same people who thought about laptops “we need something more” and the result are touch screen laptop computers
- some drivers that prefer to control some of the vehicles functions from the watch (there are some special Sony Ericsoon Watches that can be paired via Bluetooth with your car)
- music lovers that want to control their handset via a watch rather than the phone
- cool ‘gifters’, the people who want to make an interesting gift to a friend, a gift that can also be used daily
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